[Lens Based: Beauty in Media] “BEAUTY IDEAL” in Mass Media Commercial, 9/16

As a final piece to this “Beauty in Mass Media” project I wanted to produce a beauty commercial, but intensely emphasise the ideal makeup look that is used in all makeup adverts. I applied only makeup to my face to create a real caked effect, in close-ups the camera captured the cracks and drips that began to happen as a result of the layers of media beauty.

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